Cape Town coaches benefit from Powerade Performance Academies

Aug 17 • General News, School • 1975 Views • Comments Off on Cape Town coaches benefit from Powerade Performance Academies

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Cape Town, August 2015.  Local school sports coaches from around Cape Town recently gained priceless insights into coaching techniques from some of the world’s foremost training experts at the Powerade Performance Academy.  The Powerade Performance Academies aim to provide local school coaches with valuable knowledge in the latest, cutting edge coaching methods practised around the world.

Powerade is committed to providing young South African sportsmen with the necessary platforms to achieve their ultimate sporting goals.  In line with this commitment, Powerade decided to focus attention on school coaches as a recognition of their role as primary influencers of South Africa’s next sporting heroes.

Powerade hosted over 40 school coaches from around the Cape Town area for an exclusive performance seminar where they were schooled in thescience of correct training and the benefits of hydration by six world renowned experts. The Performance Academy covered the fields of leadership, team culture, eating for performance, physical conditioning and injury management, sports vision and the power of performance from the likes of former All Blacks coach John Mitchell, world renowned sports scientist Dr Sherylle Calder and the former Cell C Sharks Mental Coach and current High Performance Consultant to Cricket South Africa, Tim Goodenough.

Most of the coaches, whose primary background is education, have no formal coaching qualifications. At the Powerade Performance Academy they were exposed to international best practices, the latest training information and given insights gathered and utilised by some of the best international coaches and experts from around the world.


Tarryn Moore, attended the session and can’t wait to put her learnings into practice with her pupils at Fairmont High School. “The techniques we learned today at the Powerade Performance Academy were very helpful. I was honoured to receive the invite from Powerade and to listen to some of South Africa’s greatest experts in the field of coaching.  I can’t wait to apply the techniques with my pupils.”

Sapna Naran, Powerade Brand Manager, Coca-Cola Africa, comments, “Powerade believes that by providing informative and interactive experiences such as the Powerade Performance Academies to coaches, born sportsmen will be introduced to the science of correct training, proper nutrition and the benefits of hydration to help enable them to reach peak fitness at the right time.  Coaches play an invaluable role in the development of any born and developing sportsman.  We want to show our support of coaches by empowering them through the Powerade Coaching Clinics with knowledge on the best coaching practises from around the world, which they can now apply to the betterment of their players.”

Powerade are hosting three further Performance Academies around South Africa, taking place in Durban (15 August 2015, Moses Mabhida Conference Centre) Port Elizabeth (22 August 2015, NMMU South Campus Conference Center) and Johannesburg/Pretoria (29 August 2015, LC De Villiers).

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