The search for Castle Lager’s SuperFans begins! As the only sponsor of all three national sports teams, Castle Lager, creator and sponsor of the wildly popular SuperFans campaign, will begin the search for South Africa’s ultimate sports fans in rugby, soccer and cricket.
To launch the 2012 search for the ultimate SuperFans, last year’s winners met up with their Springboks, Proteas and Bafana Bafana heroes to shoot a television commercial in Cape Town. This TV commercial also brought our national sports heroes together in one location for the first time in the history of television advertisements in South Africa.
Please see attached the media schedule of the television commercial, flighting from tomorrow. Look out for the behind-the-scenes insert being shown tomorrow evening, 20th March on SABC 3’s Top Billing at 20h00.